About Ilona

If your coaching business and/or life feels stagnant and you want to start a new phase but don’t know how, you face uncertainties, struggle to make decisions, hesitate often and feel unmotivated, then we need to talk.

I am Ilona, the Business Decision Coach and I support coaches to bridge the gap between being an excellent coach and being a successful business owner.

I believe that making decisions and taking actions leave us feeling accomplished, happy and confident. What is your reward?

Following out thought-provoking coaching conversation you will be able to:

  • Make clearer, long term decisions
  • Hesitate less and act more
  • Set goals and work towards them
  • Confidently calculate risks and rewards
  • Allow less influence on your decisions from others
  • Identify habits, patterns and routines that limit your beliefs
  • Getting to know yourself on a deeper level

Ilona's Specialisation

My goal in life is to provoke thoughts and make a positive impact in whatever way I can. I am a coach, mentor, business owner and an entrepreneur spirit in my community. I use my business acumen, expert leadership skills and passion for development to help business owners reach their full potential and achieve success in ways they can’t accomplish alone. 

Due to group coaching I am able to reach more people over less time and offer my service at a lower price point. By coaching coaches I multiply my mission and the ripple effect on our global community echoes. Decisions are an important part of our lives and to be able to run a successful business we must make decisions promptly. 

I offer 1:1 and group coaching, mentor coaching and supervision, courses, masterminds, business workshops, feedback sessions and summits. 

                                             I am here for you if you are thinking about:

          • how to start a coaching business
          • you are doing all the unimportant tasks because you don’t know what the priority is
          • spending more time and money on courses and building the business than making money
          • you feel insecure because you left your job to become a coach but it is not going the way you wanted so far
          • not sure how to plan ahead and what goals you want to achieve
          • there are too many moving parts and you get lost in tasks
          • you need an accountability partner / group to stay on track with your actions

Claim your FREE GIFT: End Your Indecision Today!


What is Coaching?

Coaching is now an individual profession with a number of professional associations (e.g., International Coaching Federation; Association for Professional Executive Coaching and Supervision; Association for Coaching; European Mentoring and Coaching Council). Due to the mixed heritage of coaching there are many theories and misconceptions on what coaching really is.

Perhaps the best-known coaching definition is by Sir John Whitmore: “Unlocking people’s potential to maximise their own performance. It is helping them to learn rather than teaching them” (2009).

There are countless occupations available nowadays offering services to customers in need. Many of them are very close to each other, just like cousins, but others are totally different by nature. But which one is which and how to see clearly between all of them?

What is Group Coaching?

Group Coaching is coaching a number of people in small groups. The sessions follow the coaching model and encourage all participants to actively take part.

According to ICF (International Coaching Federation), “group coaching is a collection of potentially unconnected individuals who are looking to learn in a group environment. The focus typically, though not exclusively, is on personal development and growth.”

Group Coaching has the potential to develop quicker and better results with groups of individuals. It is an excellent approach for continuous improvement, leading change, building a community, learning from each other’s situation, solving problems, making decisions and increasing engagement and productivity. “While the aim of coaching is typically to effect change in individuals, group coaching has the additional challenge of handling group-based dynamics by putting in place interpersonal and rapport-building skills.” (Brown & Grant, 2009)

Business Coaching Programmes

Business Pillars 12 weeks

It is a deep diving programme. We will touch all areas of the given programme.

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Master your Business 1 year

This programme is for owners who want to build a solid base for their business.

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Fast Track Business 12 weeks

It is a fast track programme where all 12 pillars of running a successful business is included.

Read more

Additional Information

What is coaching?

The word “coach” is thought to have originated from a Hungarian town, Koc in the 15th centuries…

See more
Who is coaching for?

Coaching is for anyone and everyone wishing to discover the deepest insight of themselves…

See more
How is coaching different?

There are countless occupations available nowadays offering services to customers in need…

See more


I’ve had several coaching session with Ilona, she offers a very gentle support. Her benevolent energy coupled with her listening skills create and ideal environment to open up and deal with your blockages. I recommend her to anyone who’s stuck and in need for a safe place to deal with their blockages and make a decision.”

Fiona Charvet Certified Coach & Psychologist

“I was part of a group coaching lead by Ilona and it was an incredible experience. In the six weeks that lasted these sessions I gain a lot of clarity and found value by interacting with other group members. The way that Ilona conducted each session enable me to reflect and act upon my goals; she shared useful tools and with her questions she opened a world of possibilities that I was not able to see before starting this program. Ilona, thank you for this magical experience!”

Karla Bartlett Leadership / Career Coach / Talent Management Consultant

“I took part in one of Ilona’s coaching groups. Ilona guided us week after week for 6 consecutive sessions with strong, deep questions. The dynamics of the group was fluid, open and encouraging. In-between sessions we were invited to continue reflecting, share views and challenge each other. I enjoyed the fact that the sessions were weekly. Not much time in-between, therefore action steps had to be small and realistic. I surely recommend coaching with Ilona.”

Ana Escarpenter Coaching, Mentoring, Training, Facilitating with CLARMONY

“Ilona is a great asset to any team. She is hardworking, organised, and super efficient. I had the pleasure to work with her for 2 years. She is always striving to improve her programme, finding new ways, implenting new procedures and aiming high. Any employer will be lucky to have Ilona on their team.”

Lucie Vivian Programme Manager at People in Motion Pte Ltd

“I’ve worked with Ilona for a few years during her time in Singapore, I was still juggling school and part time coaching during this period. This meant that my interaction with Ilona was not very frequent while we were working together. However I never felt like I was neglected and she was consistently working and made sure that the program ran smoothly on occasional events when either I or other coaches have other commitments and needed someone to cover. Ilona has certainly lived up to the responsibilities in a managerial capacity running the recreational gymnastics program. Even as a part time coach, it was evident that overseeing the program was running without a hitch was no easy feat as there were 10 over classes running daily. It was definitely a great experience working with her and I look forward to another chance working with her if possible.”

Daniel Yang Film Production and Sports Coaching

“Apart from being incredible organised, and a natural leader that always strives to improve, Ilona has fantastic interpersonal skills and a very high level of empathy and understanding towards her team and those around her. From my 2 years of working with Ilona, I couldn’t recommend her highly enough as a manager, coach and mentor, I have no doubt she will be incredibly successful her career. She is extremely missed at The Yard and I treasure every minute I have spend time with her as it greatly improved everyone’s skills and confidence.”

Nienke Buijs Manager and WAG coach at The Yard Gymnastics SG

“Working with Ilona was an absolute pleasure. She’s a great team player and a great leader. She listens to those around her and is always open to receive feedback. She’s constantly looking for ways to improve and push the company forward. Ilona is extremely organised in her management structure and how her tasks and the tasks of those she manages are carried out. This systematic management makes it so easy to track targets and statistics as a team. Ilona is an amazing addition to any team and is sorely missed here at The Yard.”

Omar Baqi Cowley SMM

“I have had several coaching and NLP session with Ilona, who helped me in different life situations, where I couldn’t see the way out and I felt stuck. She applied different techniques in the session and handled everything professionally. Besides that, her kind and happy personality boost me too. Since then, I regularly have coaching sessions with her, and I think thanks to her help, finding my life patch feels easier. I fully recommend her for everybody. Thank you Ilona for everything we achieved together so far. :)”

Szabina Molnár PLM Training and Support Specialist at Siemens Healthineers

“I have had several coaching sessions with Ilona. My experience has been that of her deep sense of commitment and passion she holds very dearly towards coaching! I have been able to arrive at insights and make pivotal shifts in many challenging areas of my life, thanks to Ilona’s sense of presence and deep and active listening to not only what I am saying, but her sensing of my mood, state, psychology and feelings. Ilona has this great ability to make me arrive at the outcome that I am looking for without exhibiting a sense of solving anything for me. The best part of her coaching is that she make me evolve them from within me. This I feel makes her a very powerful coach and I have no hesitation is recommending Ilona to anyone who is looking for some serious coaching.”

Johny K Joseph (PCC-ICF)PCC-ICF Credentialed Coach, Enabling Seismic Shifts for Exponential Results at Self Employed

“Ilona and I met on our journey of becoming coaches and what really stood out for me is her presence and focus with every individual she works with. What is interesting about Ilona is how she is able to find the connections where you think there might be none. Her vision to have a positive impact n everyone around her truly stands out when she is working. This vision is supported by her curiosity and passion to work with people and allow them to find their purpose in life, add her determination and self-discipline to the mix and you get a coach who will help you get those answers. Conversations with Ilona are thought provoking and also help you move in the direction that you want. I recommend Ilona if you are looking for a coach who will help you find your purpose.”

Karan Rayadurg Business Coach at Quantum Leap

“Ilona is a highly self-driven, resourceful and productive professional. I greatly respect for her inquisitiveness and ownership for her personal learning and growth. As a collaborative team player, she brings a tremendous amount of energy and enthusiasm to her immediate environment. Her unassuming, humble yet confident nature serves as a role model for newer coaches to learn from. With her vast working experience, Ilona assimilates well and connects easily with diverse groups and individuals. As an individual, I have greatly benefited from her insights and sharing of how she employs a coaching spirit in her professional life. I highly recommend Ilona as a performance coach for talent development, increasing personal productivity and growth.”

Wilson Ng, Coaching Changes Lives Founding Partner, Coaching Changes Lives | Client Advisor, IT Notion | ICF Certified Coach